Ipsos Ideas Global: Opinions of the War, and the War of Opinions
Each issue of the Ipsos Ideas global newsletter features an in-depth analysis of a topical market research issue, examined from an international perspective. In this issue, global public opinion specialists Darrell Bricker and Pierre Giacometti explain that while the US may have won the war on the ground in Iraq, they seemed to have lost the important battle for the hearts and minds of the citizens of the world’s wealthiest nations, greatest military powers, and most formidable political players.
Contents:
- Opinions of the War, and the War of Opinions
- Communicating in Wartime
- Opinion Never Lies
To download the complete issue in French or Spanish, please go to www.ipsos.com.
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