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Recent Articles

How Green is Too Green?
PUBLIC OPINION RESEARCH

Technology Consumers Consider Both Types of Green: The Environment and Their Wallets
MEDIA, COMMUNICATIONS AND TECHNOLOGY

America's Changing Driving Habits
PUBLIC OPINION RESEARCH

Canada's Changing Driving Habits
PUBLIC OPINION RESEARCH

Latest Downloads

Advertising Research: Target Their Baser Instincts
POINT OF VIEW

The Art of Concept Evaluation: Identifying Your Next Masterpiece
POINT OF VIEW

Differing Agendas at the National and Local Levels
POINT OF VIEW

Are You Making Informed Brand Planning Decisions?
CASE STUDY

Gimme! Lessons Learned:
Senses and Brand-Created Properties
POINT OF VIEW

Taking a Fresh Look at Measuring Trial Potential for Consumer Packaged Goods Concepts
POINT OF VIEW

The Net Promoter Debate: Of Science and Religion?
WHITE PAPER

Events

Please join the experts from Ipsos at the following events, where our experts will be on-hand either offering insightful presentations, participating in panel discussions, or answering your questions at our tradeshow booth. To receive updates about events in your area, please select event notification in your preferences.

August 05 - 07, 2008
Digital Hollywood's Building Blocks 2008
San Jose, CA
Learn more »»

September 18, 2008
Ipsos Global Opinions Workshop
Ottawa, ON
Learn more »»

September 22 - 25, 2008
ESOMAR Research Congress
Montreal, QC
Learn more »»